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Direct Marketing versus email blasts

There are multiple ways to market in today’s business world. You can use US mail for direct mail or email marketing. What works best for most businesses? The general thought behind mailers is going to be cost and return. The traditional US mail outs are going to be the most expensive since printing and postage is costly. One benefit for hard copy mailers is going to be if the client is not in need of your product or service, they will hold your information for future use.

Email marketing can be the less costly and can produce faster results since electronic mailings are instantly accessible.

No matter which method you choose, follow-up is the key.    Follow-up with each prospect to verify they received the information and see if there is anything you can do for their business.

Let us know if we can help with your cold calling campaign!   (888) 443-5247.

How To Manage A Successful Sales Team

Sales team management takes experience and a game plan. The success of your business depends on a successful sales team. 

We have over 25 years experience managing sales teams, with a focus on HVAC appointment setting sales, refrigeration telemarketing, industrial sales appointment setting, mechanical lead generation, oil &  gas inside sales, and commercial sales team training.

Contact our telemarketing experts to find out how we can jump-start your business goals now.

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