Dec 21, 2016

Posted by in Marketing Blog Posts, Sales Blog Posts | 0 Comments

I am an educator, not a salesman


As I acquire new leads for my business, I have assumed the role of an educator – rather than a salesperson.  My job is to educate the prospect about our services and offerings; so that they can make an informed decision about outsourcing and cold calling.

In working with other businesses, I often see salespeople that are so focused on the “thrill of the chase” and meeting their sales quotas that they appear to be pushy and overly aggressive.  This behavior can be a turnoff to your prospects.

I would strongly encourage you to review your sales style.   Take the time to educate your prospects and the sales will follow. Take time to determine where you can improve and strive to learn world class sales techniques.

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