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	<title>Melissa Rich - Rich Enterprises Inc</title>
	<link>http://blog.richworldwide.com</link>
	<description>Where our business is growing your business</description>
	<lastBuildDate>Fri, 30 Jul 2010 15:41:42 +0000</lastBuildDate>
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		<title>Telemarketing lists make a different in cold calling success</title>
		<description><![CDATA[With any telemarketing campaign, the contact list (or telemarketing list) can enhance or inhibit your success rates.  If you are purchasing your contact list from an outside vendor, make certain you understand how that vendor acquires their information.  You should also record success rates within each list.
If you purchase contact lists from multiple vendors, you [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/30/telemarketing-lists-make-a-different-in-cold-calling-success/</link>
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		<title>Email signatures</title>
		<description><![CDATA[One quick way to leave a lasting impression on clients is to use email signatures. You can add company logos, pictures or even slogans. Make sure to add your business phone number, extension, fax as well as company website address.
Most email programs offer ways to save the signature to your computer allowing you to use [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/29/email-signatures/</link>
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		<title>Using names to warm up cold calling</title>
		<description><![CDATA[We all love to hear people address us by name because it makes us feel important.  When you are telemarketing and cold calling, make certain to address your prospects by name.  Doing so will help warm up that cold call and create a tone of familiarity.
]]></description>
		<link>http://blog.richworldwide.com/2010/07/26/using-names-to-warm-up-cold-calling/</link>
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		<title>When is a sales lead considered dead?</title>
		<description><![CDATA[Taking the time to qualify a lead is a lengthy process but a process that will benefit you greatly many times over. If a lead was once qualified then chances are they will always be a good sales prospect. The prospective client might not be an immediate sale but could be one that you could [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/22/when-is-a-sales-lead-considered-dead/</link>
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		<title>Direct Marketing versus email blasts</title>
		<description><![CDATA[There are multiple ways to market in today’s business world. You can use US mail for direct mail or email marketing. What works best for most businesses? The general thought behind mailers is going to be cost and return. The traditional US mail outs are going to be the most expensive since printing and postage [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/20/direct-marketing-versus-email-blasts/</link>
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		<title>Telemarketing numbers and stats</title>
		<description><![CDATA[Just like any business segment, results are often and solely judged based upon the numbers and the statistics including:
Number of calls per hour
Number of leads produced.
Number of email requested
However, it can be very easy to get caught up on the numbers.  Here at Rich Enterprises, our success is measured by our client’s perception of their [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/19/telemarketing-numbers-and-stats/</link>
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		<title>Choosing Marketing Materials</title>
		<description><![CDATA[Every business needs marketing materials that represent their business.
What works for marketing materials? Should you create a one page document with pictures or just text? Create aesthetically pleasing, eye catching pieces.  These should be documents that include key selling points and benefits of your products or services.
Images are wonderful for brochures and turn out beautiful [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/15/choosing-marketing-materials/</link>
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		<title>Proud to be a telemarketing company</title>
		<description><![CDATA[Telemarketing can be a tough industry with a bad reputation.  We have been successful in establishing a strong business reputation within a rough industry.   We believe that telemarketing – if performed correctly – can be a viable way to grow your business and reach out to new prospects.  
We are so pleased to have been honored [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/12/proud-to-be-a-telemarketing-company/</link>
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		<title>Telemarketing Company receives Award</title>
		<description><![CDATA[Rich Enterprises, Inc. has been recently honored with an &#8220;Award of Merit&#8221; by the Kansas Department of Commerce in recognition of its contribution to the economic development, community service and leadership in Kansas.
 The award program is part of &#8220;Business Appreciation Month&#8221;, the Department&#8217;s annual celebration of Kansas businesses and their outstanding contributions to their communities [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/09/telemarketing-company-receives-award/</link>
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		<title>Rebuttals</title>
		<description><![CDATA[All sales people encounter objections. What can you do to prepare for them? Determine the ones that you generally hear while making calls and then put together sample rebuttals.
A common objection that is heard during any type of sales call would be:” We do not have money/budget to purchase right now/I am not interested.” The [...]]]></description>
		<link>http://blog.richworldwide.com/2010/07/08/rebuttals/</link>
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