Feb 9, 2012
Posted by melissa in Sales Blog Posts | 0 Comments
Telemarketing is a tough business!
Telemarketing is a very competitive business and can be a rough-and-tumble industry.
The classic image of a telemarketer is someone reading from a script as fast as possible – never pausing to allow the prospect time to respond and is often seen as overly aggressively.
We think of our Inside Sales Team as sales people – rather than as telemarketers. A professional inside sales team exhibits the following characteristics:
- Bringing forth years of experience in inside sales. Our team has an average of 6.4 years in business to business cold calling (not including other sales experience).
- Ability to utilize a script as an outline for their call. They should be able to present the important points of interest with a casual unscripted tone – while pausing to obtain answers to key questions from the prospect
- Detailed and thorough – In our business, quality is always emphasized over quantity. Fifty attempts with a speed dialer and a hasty approach is not the same as 20 calls per hour in which the marketer can pause to have in-depth conversations with your prospects.
If you have additional questions regarding our team of Inside sales Reps, please feel free to contact us and review our quick profiles guide.
