Voice mail and telemarketing

Leaving a voicemail is not challenging, but leaving one that peaks someone’s interest enough to return your call is something entirely different.  In b2b telemarketing and cold calling, a strong effective voice mail increases the likelihood of returns calls – which ultimately increases your odds for getting sales leads and qualified sales appointments.

Before you make any cold calls, prepare a sample voicemail script that gives the topic of your cold call, your contact information, and most importantly how your product or service would benefit their business. If you are offering a special rate or free evaluation, mention this in your message.

Always be brief, concise and to the point. Remember the more messages your leave, the more comfortable and effective you will become.  Best of luck to you in your cold calling adventures!

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